Issues and Answers


Too many corporations think about marketing to the 55 million strong Latino Market during Hispanic Heritage month or try on Cinco de Mayo.

However, these companies have put their money where their mouth is for Latino market. We'd like to call them our top "Three Amigos" aka The Three Caballeros 1944
AT&T “Between Two Worlds”
AT&T’s #BetweenTwoWorlds is the Hispanic movement in their expansive social media campaign #TheMobileMovement, which launched earlier this year. The company began the Hispanic operation in July 2014 as an opportunity to connect and engage bicultural Latinos, particularly digital-savvy millennials.
#BetweenTwoWorlds focuses on the lives of young acculturated Hispanics between their teens and mid-30s, who easily identify with both mainstream U.S. culture and their Latino background. Accompanying the #TheMobileMovement is a Tumblr page similarly featuring Spanglish posts. The two hashtags can also be found on Twitter, Facebook, and Instagram.!/All/

Dunkin Donuts “Dunkin' Latino”
As of June 2014, Dunkin’ Donuts launched its Latino Twitter page, looking to cater to the company’s Spanish speakers. Last year, Dunkin’ Donuts also claimed to be the first national coffee retailer to make its website, mobile, and Facebook platforms available in Spanish and English.
With the social media campaign launch, there was a brief sweepstakes. Fans could follow @DunkinLatino and use the hashtag #MiDunkinEsTuDunkin to enter a chance to win a $100 Dunkin’ Donuts gift card for themselves and a friend. The brand is now supporting their digital Hispanic movement with hashtags such as #MiDunkin and #DunkinLatino.

McDonald’s “Me Encanta”
Back in 2011, McDonald’s introduced its Spanish-language Twitter campaign. @MeEncanta is a Spanglish-based account used to interact with fans about promotional deals through music, sports and education.
McDonald’s Latino movement is currently engaging its online audience with its hashtag #MiMomento. The hashtag, however, has not seemed to catch on yet with many of the posts coming from unrelated tweets.

American Rose


Six decades ago, a young black woman sat down for her rights and won her place in the history books. If she had been a man, she may have gotten into a physical altercation and not accomplish anything.

She says she was tired of giving in, so sixty-one years ago today, Rosa Parks took a stand by keeping her seat and was arrested for not giving up her seat to a white passenger.

12/1/55: Rosa Parks refuses to give up bus seat

Happy Everyday


Happy Thanksgiving, Happy Holidays, Merry Christmas, Joy to the world... etc.

We get it, but how can we get that happy feeling, when there are many things going wrong? It begins with us!

Common sense is to slow down. There's no one behind me, nor a next place to go. Life is forever unfolding.

Wake up on the right side of bed, with a positive attitude and a great deal of gratitude.

Our space is a reflection of our internal state. If we want to see external change, work from the inside out.

US Happiness Declines


Over the years, humans across languages and cultures have consistently chosen more positive words than negative ones. However, the use of positive language appears to be in decline and some fear that it may be falling fast.

Linguistic positivity in historical texts reflects dynamic environmental and psychological factors

With Shifts in National Mood Come Shifts in Words We Use, Study Suggests

Positive Language Is on Decline in The US, Study Suggests

National Climate Assessment


The National Climate Assessment is prepared by our top scientists and is by far the largest, most comprehensive US-focused climate change report ever produced and gives in-depth look on climate change.

The findings point to humanity as the cause for this extreme weather pattern. Many independent lines of evidence demonstrate the world is warming and human activity is the primary cause.

Other changes flow from this warming, including melting of snow and ice, rising sea level, and increases in some types of extreme weather, such as extreme heat and heavy downpours.

Too Late For Hillary and The Donald?


The strangest of bedfellows, Hilary and The Donald's worlds are quickly collapsing in front of their very own eyes and there's little either one of them can do now. Ted and Bernie have lots more to gain after Wisconsin.

The two damaged front runners must do well in New York to regain their momentum. Not enough to just win, he has to dominate in the polls.

Hillary’s world collapsing around her: Wisconsin, Bernie’s surge and FBI probe poised to derail White House bid

Poll: Sanders opens a small national lead as Democratic divisions harden

Happy Siblings Day


"The famous “He ain’t heavy Father, he’s my brother” Boys Town motto and “Two Brothers” statue got its start in 1919 with nine-year-old Howard Loomis. Howard’s mother was unable to care for him and asked if he could live at the Home.

Father Flanagan said yes and asked Howard to follow him on a tour of his new home. When Howard stood up Father Flanagan realized for the first time the little boy had heavy braces on his legs the result of polio. The Home was not equipped to handle special needs children and he soon discovered no other children’s homes in Omaha wanted to take in this boy. Father Flanagan worked with the older boys in the Home to develop a system where Howard was able to move around the Home.

Each day an older boy would be assigned to help carry Howard on their backs up and down the stairs. When the boys went on picnics the older boys would carry Howard so he could also enjoy the festivities. On one of these picnics, the famous image of Rueben Granger carrying Howard Loomis was taken. As the story goes Father Flanagan asked one of the older boys if it was too much of a strain to carry Howard everywhere. The boy replied, “He ain’t heavy Father, he’s my brother.”

In 1941 Father Flanagan was reading a magazine and saw the image of the two brothers standing before a war-torn city with the caption “He ain’t heavy Mister, he’s my brother.” Father Flanagan’s thoughts went immediately to the 1920’s image and the memory of Howard Loomis. Father sought permission from the publisher of the magazine to use the image for his boy’s home. By 1946 the Two Brothers image was the official brand of the Home with the phrase “He ain’t heavy Father, he’s my brother.”

In 1947 Father Flanagan commissioned the artist Ira Corral to create a Two ​Brothers statue using ​Indiana limestone. The completed sculpture was based on the original painting of the Two Brothers by the artist Louis Bonhajo, which hangs today in the Hall of History

This song about brothers helping brothers, no matter the cost. The title phrase comes from a slogan for Boys Town, and the piano comes compliments of Elton John, who falls in with the tastefully saccharine strings to deliver an emotional knockout. Top hit #7 Billboard 3/21/70
He Ain't Heavy He's My Brother
The Hollies

Bloody Borders


Back in the early 90's while I was serving as a Telemundo news executive, I had the opportunity to set up an investigations unit to chronicle the increasing number of US Mexico border crossings. Two decades later, it appears that very little has changed.

Whenever or wherever walls crumble, additional walls are bound to rise. In a land full of traditions, a cry for a better life resounds across the border, now stained with the blood of the brave who try to cross it.



Lately, we've seen first hand how immigration is and will continue to be a hot button issue.

Countries don't usually lose their richest citizens to USA. Most aren't elite when they arrive in this great nation. In my family's case, we lost everything in CUBA; That’s why arrived here legally to re-build and start a new life.

@POTUS Speech


Will Americans continue to follow leaders who claim to be problem solvers, but are really trouble makers?

Will @POTUS speech be characterized - Do as I say, not as I do? What are most folks saying following his latest flip flop?

Are you interested in reading news reports, and pundit responses, or have you overdosed with all the drama, BS and had enough?

Either way, Dose Of News has all the digital information content in one platform.

NYPD: Lower Crime Rates


The New York City Police Department released 2015 crime totals for the seven major index crimes. Overall index crime in the city fell by 1.7% when compared to 2014 and crime since January 2014 has decreased 5.8% overall. Based on these preliminary crime numbers, 2015 shows the lowest yearly crime numbers ever.

The past two years have seen record lows in several major crime categories. In 2014, New York City marked the lowest murder and robbery rates in 50 years. Burglary and grand larceny auto were at their lowest levels in more than 50 years in 2015.