Issues and Answers

Issue

Too many corporations think about marketing to the 55 million strong Latino Market during Hispanic Heritage month or try on Cinco de Mayo.

However, these companies have put their money where their mouth is for Latino market. We'd like to call them our top "Three Amigos" aka The Three Caballeros 1944
AT&T “Between Two Worlds”
AT&T’s #BetweenTwoWorlds is the Hispanic movement in their expansive social media campaign #TheMobileMovement, which launched earlier this year. The company began the Hispanic operation in July 2014 as an opportunity to connect and engage bicultural Latinos, particularly digital-savvy millennials.
#BetweenTwoWorlds focuses on the lives of young acculturated Hispanics between their teens and mid-30s, who easily identify with both mainstream U.S. culture and their Latino background. Accompanying the #TheMobileMovement is a Tumblr page similarly featuring Spanglish posts. The two hashtags can also be found on Twitter, Facebook, and Instagram.
http://www.att.com/global-search/search.jsp?App_ID=HOME&autoSuggest=FALSE&tabPressed=FALSE&q=spanish#!/All/

Dunkin Donuts “Dunkin' Latino”
As of June 2014, Dunkin’ Donuts launched its Latino Twitter page, looking to cater to the company’s Spanish speakers. Last year, Dunkin’ Donuts also claimed to be the first national coffee retailer to make its website, mobile, and Facebook platforms available in Spanish and English.
With the social media campaign launch, there was a brief sweepstakes. Fans could follow @DunkinLatino and use the hashtag #MiDunkinEsTuDunkin to enter a chance to win a $100 Dunkin’ Donuts gift card for themselves and a friend. The brand is now supporting their digital Hispanic movement with hashtags such as #MiDunkin and #DunkinLatino.
https://www.dunkindonuts.com/content/dunkindonuts/es.html

McDonald’s “Me Encanta”
Back in 2011, McDonald’s introduced its Spanish-language Twitter campaign. @MeEncanta is a Spanglish-based account used to interact with fans about promotional deals through music, sports and education.
McDonald’s Latino movement is currently engaging its online audience with its hashtag #MiMomento. The hashtag, however, has not seemed to catch on yet with many of the posts coming from unrelated tweets.
http://www.mcdonalds.com/us/en/promotions.html

http://youtu.be/8ZRuAWoYCzo

OUR INTERNET

Issue

There has been a lot of excitement surrounding the transition of the internet's critical functions from US government hand to ICANN. The Internet belongs to everyone.

Federal government bureaucrats handed the last vestiges of control to the ICANN, an Internet Corporation for Assigned Names and Numbers.

The membership of this independent organization includes a myriad of governments and corporations as well as individual Internet users.

TAKING WAY TOO LONG

Issue

It has now been three weeks since prisoners escaped from NY State penitentiary. Officials estimate there have been more than 1,000 members of law enforcement involved in the massive manhunt for the convicted murderers who escaped from a New York State prison three weeks ago.

At an estimated $1 million dollars a day, that is a lot of money, folks. NY state police is leading in the search, but other law enforcement agencies are involved in the effort, which includes US Marshals Service, FBI, the New York Department of Correction and local law enforcement.

Dynasties Die Slowly

Issue

The Bush political dynasty may have died, when JEB suspended his long and painful presidential camp pain. Meanwhile, former First Lady Barbara Bush has been quoted as saying that her son may be a past president, but the greatest American Commander-in-Chief was her husband, and my former boss at USIA, George H. W.

After spending well over 100 million dollars, the Bush family dynasty could not cross the long and winding GOP political road block.

How much money failed presidential candidates have blown through this election http://money.us/20NHnMm

YOUR LAST TERM

Issue

Representatives are coming home to their districts to find angry American voters.

US NEEDS #YourLastTerm movement. Get involved people - #VoteThemOut! https://twitter.com/TheDemCoalition/status/834081964500058113

Protesters greet Mitch McConnell with heated questions http://usat.ly/2kKrop7

Voters Shame Cowardly Reps with Town Halls Hosted by Cardboard Cut-Outs - https://goo.gl/xG1Oem

‘Your Last Term’: Sen. Joni Ernst faces deafening chants at veterans town hall http://www.rawstory.com/2017/02/your-last-term-sen-joni-ernst-faces-defe...

Read Face

Issue

Radio revolutionized news coverage during WWII, TV did it when JFK was shot and killed, Cable did it during the first Gulf War, as Twitter did for the Arab Spring and now its Facebook.

When I became a journalist, only professional broadcasters had the capability to "go live" from anywhere. This week, all of us traveling the information superhighway shared in horror as Diamond Reynolds transmitted live from the front seat of her car while her partner, Philando Castile, was slowly dying beside her. The next day, citizen journalists streamed images of police officers under attack from a sniper.

Demonstrators are now live-streaming their marches. And in a few days, the world will watch two conventions surrounded by discontent, increasing tensions and protests in states with open carry laws.

For the past couple of years, a series of recorded video clips have been posted on social media shaping the national conversation about the use deadly force. The videos sparked protest, occasional violence and, importantly, new public safety procedures. But now, these videos are not recordings, they're transmitted live and raw directly from the scene.

It would be smart for the new breed of citizen journalists and for that matter, just about anyone who may be considering using this new technology to first do some soul searching and think about the responsibility of your actions before going live.

This time, the whole world may be watching your live streaming sessions.

Register to avoid political disaster

Issue

Federal, state and local public servants have joined political inaction committees, which are wasting our tax dollars and courting political disaster.

Voter registration is the responsibility of all the citizens of The United State of America, but only 70 percent of those who are eligible to vote have been registered.

RegistertoVote.org is committed to reaching the remaining 30 percent. They simplify the voter registration process, making it faster and easier for US citizens to get involved and become an active voice in the democratic system..

News and Views

News

Kansas Congressman Mike Pompeo has been a U.S. Representative since 2011 is a Tea Party member of The GOP. He was reportedly chosen by Republican President-elect Trump to serve as CIA Director. Who is he, why was he chosen and how did Russia find out first?

He is a third-term ultra-conservative Congressman who was appointed to the House Select Benghazi Committee looking into the death of a US ambassador in Libya. Pompeo also serves on the US House Intelligence Committee. http://pompeo.house.gov/

WWIII?

Issue

World wars have started with acts of violence and irreversible military operations that lack strategic guidance, or clarity of purpose... Déjà vu?

Vlad and Yuri: How Putin is applying the lessons of Afghanistan to Syria http://almon.co/2ivj via @AlMonitor

U.S. vs. Russia: What a war would look like between the world's most fearsome militaries http://militari.ly/1Lesr5X via @MilitaryTimes

Russia's Syria policy seeks stark choice between radicals and Assad regime http://usat.ly/1RsADQT via @usatoday

GRANDPARENTS

Issue

No matter if you're called Grandma, or Grandpa, being a grandparent is a magical feeling. I have been blessed with wonderful and healthy grandchildren, who call me GB. Grandpa BoB and I absolutely love them.

They live in California and I in New York, where I work as a college professor and teach approximately 100, 20 year old students each semester. But I often think about what it would be like if I was living closer to my grandkids.

Corruption

Issue

Happy belated birthday to Boss Tweed. April 3, 1823 – April 12, 1878. On the morning of April 12, 1878, William Tweed, known to the world as Boss Tweed, was dying. As the clock in the Essex Market tolled noon, the man who had once ruled New York, abandoned by friends and associates, lying in a prison bed, breathed his last.Tweed, disgraced, held up to contempt and ridicule before the very people who had held him in high esteem was gone.