A public relations stunt involving #MyNYPD got much more than NEW YORK POLICE DEPARTMENT officials bargained for. Their Twitter hashtag suggestion actually backfired after getting flooded with police brutality images.
NYPD's Twitter page, @NYPDnews was asking everyone to tweet pictures of interactions between the public and city cops. The police department suggested they use the hashtag #myNYPD.
However, a few folks decided to use this rare opportunity to post photos of police brutality, some of which took place during the Occupy Wall Street movement.
NYPD's Twitter campaign disaster spreads to LAPD http://nyp.st/1nGuWQn