Today is 3 Kings Day, which was once celebrated in Cuba and perhaps once again soon, it is currently celebrated in Spain, Latin America, throughout the Caribbean, and for many U.S. Latinos as well.
This day is still a traditional day. The 3 Kings Day holiday comes from the traditional Christian feast day of Epiphany, when the Three Wise Men brought gifts to the baby Jesus in recognition of his divine nature, according to the Biblical nativity story.
Christians fixed this date of the feast on January 6 quite early in their history. Ancient liturgies noted Illuminatio, Manifestatio, Declaratio (Illumination, Manifestation, Declaration); cf. Matthew 3:13–17; Luke 3:22; and John 2:1–11; where the Baptism and the Marriage at Cana were dwelt upon. Western Christians have traditionally emphasized the "Revelation to the Gentiles" mentioned in Luke, where the term Gentile means all non-Jewish peoples. The Biblical Magi, who represented the non-Jewish peoples of the world, paid homage to the infant Jesus in stark contrast to Herod the Great (King of Judea), who sought to kill him. In this event, Christian writers also inferred a revelation to the Children of Israel. Saint John Chrysostom identified the significance of the meeting between the Magi and Herod's court: "The star had been hidden from them so that, on finding themselves without their guide, they would have no alternative but to consult the Jews. In this way the birth of Jesus would be made known to all