47 Minutes?

Submitted by ub on

Oh, no... Did CBS News 60 Minutes sell 13 minutes to a drug company thereby selling out to Big Pharma?

Drug Maker Paid For 'News' Story on CBS's 60 Minutes, Doctors' Group Alleges

A 13-minute segment reportedly on a recent episode of CBS's 60 Minutes appeared to be a news story on Novo Nordisk's weight-loss drug Wegovy but was actually a sponsored promotion violating federal regulations, according to the nonprofit public health advocacy organization Physicians Committee. From a report: The group filed a complaint with the Food and Drug Administration last week, arguing that the segment, which aired on January 1, violates the FDA's "fair balance" requirement. This law requires that drug advertisements give a fair balance to a drug's risks and benefits. The Physicians Committee claims that CBS's 60 Minutes received advertising payments from Novo Nordisk prior to the coverage and that the aired segment only included experts who had also been paid by Novo Nordisk. The segment lauded the drug with words and phrases such as "highly effective," "safe," "impressive," "fabulous," and "robust," but didn't delve into side effects or alternative treatments and strategies for weight loss.

Novo Nordisk Statement to 60 Minutes

https://www.cbsnews.com/news/novo-nordisk-statement-60-minutes-2023-01-01/?intcid=CNM-00-10abd1h

Drug maker paid for “news” story on CBS’s 60 Minutes, doctors’ group alleges

Group alleges segment only had experts paid by the drug maker, and didn't mention risks.

https://arstechnica.com/science/2023/01/drug-maker-paid-for-news-story-…