THE MASK OF SOTO

When a corrupt politician tries to crush the people under his Orange dome, Don RoB aka UB sheds his guayabera, and becomes…

Meet the legendary Mask of SOTO, the defender of truth and justice for #WeThePeople.

Today and during my professional career, I present bold and audacious ideas, and I’m equally excited to make those ideas come to life for us.

I am a multilingual and confident leader who is passionate about connecting audiences with hyperlocal content. I offer the highest level of news judgment, journalistic integrity, and people management skills. I am filled with love towards family and friends, intelligence, beauty, power, pride, spirit, grit, and hustle. As an emotionally mature lifelong learner with a good sense of humor and a playful dose of pizzazz, I respect all human beings who reciprocate.

As a relationship builder, I appreciate the importance of working with stakeholders across the board from the local citizenry to federal-level funders. My exceptional interpersonal skills, creative problem-solving abilities, and a track record of getting things done while understanding equity and the importance of a supportive work culture while also applying that lens to all projects and initiatives.

Knowing the value of how to utilize quantitative analysis and audience research to execute brands and strategies, I'm also an expert in creating and distributing multilingual platform-specific content for digital and non-linear websites.

Roberto FE Soto is a manager in the public and private sectors. Soto started his career as a work-study student intern for The Washington Post and became NY Bureau Chief and Director of Network Operations for Associated Press TV. Soto works in academia and as a media consultant addressing international media and multilingual information content issues. Soto has developed and implemented digital upgrades at Univision, Telemundo, VOA, Cablevision, and Associated Press Television News throughout his career.

Soto enjoys a distinguished career managing various operations and leading teams in planning special events and programs. He is also experienced in liaising with senior executives, board members, and politicians while coordinating with legal and business airs to ensure compliance and administrative control of the budget. During his distinguished career, he has covered natural disasters, foreign relations, organized crime, politics, and corruption. Soto is a multilingual communicator with the heart of a novelist and the mind of a scientist.

Soto holds advanced degrees and enthusiastically pursues his mission of creating multimedia content. As an award-winning producer, executive, administrator, and distinguished professor, Soto works tirelessly to achieve an inclusive workplace, promoting diversity and equality. Soto has served as a board member and several advisory committees, as a juror for The International Emmy Awards, gatekeeper at Columbia University, a Poynter Institute fellow, an Alfred I DuPont Award Winner, and has been listed among "100 Influential Hispanics".

Soto offers a unique and varied experience, which will be invaluable to continue to meet our present and future consumers' changing needs and demands. He has extensive knowledge of production, excellent research and writing skills, copy-editing, and communication skills, along with SEO, RSS, Twitter, Facebook, and other social media, HTML, Photoshop, blog publishing, and content management systems.

Roberto FE Soto has a successful track record with start-up programs and turn-around projects in California, Texas, New York, and Washington, DC. Roberto Soto is a creative thinker who fully embraces news and information content as he develops innovative ways to interface with all media. Soto is an idea man and an active team player. He has earned advanced academic degrees and effectively engages others committed to communications. Soto is a proven leader in academia and global media.

Roberto FE Soto ha desempeñado servicios en el sector público e industria privada a lo largo de una enriquecedora carrera que dio inicio como becario del Washington Post y culminó como jefe de o cina y director de operaciones en la red de televisión de Associated Press.

Convencido de la importancia del idioma español en EEUU, Soto ha enfocado su carrera por la información multilingüe, desarrollando servicios de difusión en Univisión, Telemundo, Voice of America, Associated Press Television News y Cablevisión. Esta experiencia ejecutiva, sumada a su carácter visionario y sus excepcionales habilidades para la comunicación, le convierten en un candidato ideal para puestos ejecutivos de proyectos multilingües que requieren un líder entusiasta y decidido.

En su exitosa carrera ha servido como ejecutivo de medios de comunicación, administrador de noticias así como profesor distinguido. Soto se caracteriza por trabajar incansablemente; promoviendo la diversidad e igualdad así como crear un ambiente de trabajo en armonía con su equipo de trabajo,. Prueba de ello es que ha servido como miembro del Consejo del Comité Consultivo Presidencial de la Universidad del Estado de California contra la discriminación, ha sido miembro del jurado para los Premios Emmy, portavoz de la conferencia de Género y de la Pertenencia Étnica en la Universidad de Columbia, investigador del instituto de Poynter sobre estudios de raza y del sexo y ganador del premio Alfred I Du Pont.

A su extenso conocimiento de vídeo y noticias se suman excelentes habilidades para la investigación, la escritura, la edición y su experiencia en redes sociales como Facebook y Twitter, así como la gestión de contenidos por internet, con conocimientos de escritura en lenguaje HTML, Photoshop y sistemas SEO, RSS.

Estas cualidades le han permitido lanzar con éxito diferentes proyectos mediáticos en California, Tejas, Nueva York y Washington D.C. Roberto Soto es un pensador creativo que ha abrazado globalmente el contenido de las noticias y de información, desarrollando fórmulas innovadoras de conectar todos los medios. Soto es un hombre de ideas y resulta un jugador muy activo dentro de los equipos. Ha obtenido grados académicos avanzados y ha demostrado gran e cacia al contratar a otros periodistas. Soto es un líder en el mundo de comunicación.

Roberto FE Soto 担任公共部门以及私营企业的经理。