The effect upon the US viewing public by TV commercials has been the subject of philosophical discourse for a long time by many individuals.
The viewership of television programming, as measured by companies like Nielsen Media Research and Arbitron has often been used as a metric for television advertisement placement and consequently, for the rates these advertisers were charged to broadcast within a given network, television program, day of the week or time of day.
Take a look at the following commercial TV classics.
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