Roberto Soto is a multilingual and creative communicator, who has fully embraced digital multiple platform content and develops innovative ways to interface utilizing mass communication. He is an idea man and active team player. Soto has earned advanced academic degrees and effectively engages others who are committed to international communications. He is a leader in media, academia, research, and in the expansion of news and information content.
Soto's expertise is in start-up and turn-around projects. He has served as a reporter, a producer and a media executive in LA, Miami, New York, and Washington DC, Soto currently works as a media consultant and college professor. Soto offers a unique and varied experience, which is invaluable in continuing to meet consumers' changing needs and demands. He can also develop strategic plans to enhance future platforms.
Roberto Soto is committed to cultural and artistic expression, ethnic diversity, affordable and accessible education, work-force skills development through customized training, continuing education and comprehensive support services. His personal style creates a hands-on approach, which produces results.
Soto has served as a senior manager in the public sector, as well as in private industry. Soto started his career as a work-study student intern for The Washington Post and became NY Bureau Chief and Director of Network Operations for Associated Press TV. Soto works in academia and as a media consultant addressing issues relating to international media and multilingual information content. Throughout his career, Soto has developed and implemented digital upgrades at Univision, Telemundo, VOA, Cablevision and Associated Press Television News.
Soto enjoys a distinguished career managing various operations, leading teams in planning of special events and programs. He is also experienced liaising with senior executives, board members and politicians, while coordinating with legal and business affairs to ensure compliance, and administrative control of the budget. During his distinguished career he has covered natural disasters, foreign conflicts, race relations, organized crime, politics and corruption. Soto is a multilingual communicator, with the heart of a novelist and the mind of a scientist.
Soto holds advanced degrees and enthusiastically pursues his mission of creating multimedia content. As an award winning producer, an executive, an administrator and a distinguished professor, Soto works tirelessly to achieve an inclusive workplace, promoting diversity and equality. Soto has served as a board member as well as several advisory committees, as a juror for the Emmys, gatekeeper at Columbia University, a Poynter Institute fellow, an Alfred I duPont Award Winner and has been listed among "100 Influential Hispanics".
Soto offers a unique and varied experience, which will be invaluable to continue to meet our present and future consumers' changing needs and demands. He has extensive knowledge of production, excellent research and writing skills, solid copy editing, communication skills, along with SEO, RSS, Twitter, Facebook and other social media, HTML, Photoshop skills, blog publishing and content management systems.
He offers a successful track record with start-ups programs and turn-around projects in California, Texas, New York, and Washington, DC. Roberto Soto is a creative thinker who has fully embraced news and information content as he develops innovative ways to interface with all media. Soto is an idea man and an active team player. He has earned advanced academic degrees and effectively engages others who are committed to communications. Soto is a proven leader for academia and global media.
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Roberto Soto ha desempeñado servicios en el sector público e industria privada a lo largo de una enriquecedora carrera que dio inicio como becario del Washington Post y culminó como jefe de oficina y director de operaciones en la red de televisión de Associated Press.
Convencido de la importancia del idioma español en EEUU, Soto ha enfocado su carrera por la información multilingüe, desarrollando servicios de difusión en Univisión, Telemundo, Voice of America, Associated Press Television News y Cablevisión. Esta experiencia ejecutiva, sumada a su carácter visionario y sus excepcionales habilidades para la comunicación, le convierten en un candidato ideal para puestos ejecutivos de proyectos multilingües que requieren un líder entusiasta y decidido.
En su exitosa carrera ha servido como ejecutivo de medios de comunicación, administrador de noticias así como profesor distinguido. Soto se caracteriza por trabajar incansablemente; promoviendo la diversidad e igualdad así como crear un ambiente de trabajo en armonía con su equipo de trabajo,. Prueba de ello es que ha servido como miembro del Consejo del Comité Consultivo Presidencial de la Universidad del Estado de California contra la discriminación, ha sido miembro del jurado para los Premios Emmy, portavoz de la conferencia de Género y de la Pertenencia Étnica en la Universidad de Columbia, investigador del instituto de Poynter sobre estudios de raza y del sexo y ganador del premio Alfred I Du Pont.
A su extenso conocimiento de vídeo y noticias se suman excelentes habilidades para la investigación, la escritura, la edición y su experiencia en redes sociales como Facebook y Twitter, así como la gestión de contenidos por internet, con conocimientos de escritura en lenguaje HTML, Photoshop y sistemas SEO, RSS.
Estas cualidades le han permitido lanzar con éxito diferentes proyectos mediáticos en California, Tejas, Nueva York y Washington D.C. Roberto Soto es un pensador creativo que ha abrazado globalmente el contenido de las noticias y de información, desarrollando fórmulas innovadoras de interconectar todos los medios. Soto es un hombre de ideas y resulta un jugador muy activo dentro de los equipos. Ha obtenido grados académicos avanzados y ha demostrado gran eficacia al contratar a otros periodistas. Soto es un líder en el mundo académico y en los medios de comunicación.
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