Social Television and the Multi-Screen Experience
WHEN: Tuesday, March 6, 6:30 to 8:00 pm
WHERE: NYIT Auditorium, 1871 Broadway (b'twn. 61st and 62nd Streets)
Social media has turned the traditional one-way model of watching TV into an interactive experience. Almost every broadcaster has been exploring exciting new ways to get noticed and enhance the multi-screen experience. Where is this trend taking television, and will it lead to new jobs in the industry?
Sabrina Caluori, VP, Social Media & Performance Marketing, HBO
Scott Rosenberg, Co-Founder and CEO, Umami
Gayle Weiswasser, Vice President, Social Media, Discovery Communications
Moderator: Natan Edelsburg, Vice President, Sawhorse Media
Presented with NYIT Auditorium on Broadway