BITES OF BYTES
Getting our audience to bite on the units measuring the size of information on a computer, or other electronic devices increases the effect of our pitches across platforms and requires us to be mindful of several things, lest it end up deleted, ignored, or in the garbage.
In the social media age, making sure we don’t waste time is only half the battle. That’s because we have to think about how that person can share the message with his or her network and, in the process, enhance the value of the message.